methodology / Tech Fingerprint / #73

Tag manager presence

live factor #73 · Tech Fingerprint · scoring impl: implemented · weight 0%

What we measure

Whether the site uses a tag manager to load other scripts. Common ones: Google Tag Manager, Tealium, Segment.

How to improve your score

N/A — informational. If a tag manager is present, note that other detection results may be incomplete because tags load dynamically.

Data source

Data source for this factor is not yet documented.

Implementation notes

Pattern-match GTM, Tealium, and Segment loader signatures.

Scoring

Scoring formulas are versioned with the methodology. The current method (v1.1.0) maps raw measurements to pass, warn, fail. Factor weights determine how much each contributes to the composite — see the methodology index for the full table.

Version history

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