methodology / SEO & Discoverability / #39

Schema.org type validity (parsed JSON-LD)

live factor #39 · SEO & Discoverability · scoring impl: implemented · weight 1.3%

What we measure

Having structured data isn't enough — it has to actually validate. Errors prevent Google from showing rich results in search.

How to improve your score

Validate your JSON-LD at search.google.com/test/rich-results and fix any reported errors. Most issues are missing required fields or wrong type values.

Data source

Data source for this factor is not yet documented.

Implementation notes

Parse JSON-LD blocks from the HTML, validate each against schema.org type definitions, report validity.

Scoring

Scoring formulas are versioned with the methodology. The current method (v1.1.0) maps raw measurements to pass, warn, fail. Factor weights determine how much each contributes to the composite — see the methodology index for the full table.

Version history

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